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About Us


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Let the creators of Business Audio Theatre preserve and communicate your legacy!

Turnover and lack of engagement are the biggest hidden costs to any business!

The Audiobook Publishers’ Association listed The Barefoot Spirit in the top 5 business audiobooks of 2020. This is a totally new form of business audiobook – “Business Audio Theatre” (BAT) where actors voice the parts in scenes that depict the seminal events in the founder’s story, complete with sound effects and music.

Listeners identify with the story, the brand, and the founding principles. Used as an on-boarding or brand building tool, companies can entertain and educate to encourage loyalty and engagement.

The BAT Team


Bonnie-Harvey-Michael-Houlihan

Bonnie Harvey & Michael Houlihan

Business Audio Theatre audiobook producers; business leaders; workplace culture experts; Barefoot Wine Founders and New York Times Bestselling authors of The Barefoot Spirit and The Entrepreneurial Culture; Finalists 2020 Audie Award for Best Business Audio Book

Rick Kushman

Rick Kushman

New York Times bestselling author of The Barefoot Spirit, and A Movable Thirst; Capital Public Radio commentator and podcaster; Sacramento Bee columnist; executive communications expert; Stanford University Master in Journalism; specializing in demonstrating business principles through story and converting business story to text

Matt Weinglass

Matt Weinglass

Founder of Sherwood Players Productions; Producer and Director of the 1st Business Audio Theatre audiobook; Expert at all unique production details including converting text to audio script, identifying and engaging talent, overseeing all studio operations including sound recordings, editing, musical scoring and sound effects.

Ryan Foland

Ryan Foland

Top Communications Expert, specializing in social marketing and the latest techniques to engage your audience; bestselling author; speaker; podcast host; 4-time TEDx Alumni

• Ghostwriter writes or converts your story to an audio play
• Director conducts auditions, castings, and recordings
• Editors integrate sound effects and music

The result? A training and branding tool that can be enjoyed anytime, anywhere for years to come.