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Story

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Putting the CAST into Podcasts

Avatar Business Audio Theatre February 6, 2021

Everybody and their brother has a podcast these days. Podcasts are exploding! Is it because of the education, inspiration, or celebrities? That’s what the listeners will tell you. But the elephant in the room that nobody talks about is that podcasts are on fire because they are FREE! FREE! …To […]

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Tell a Story to Build Your Brand

Avatar Business Audio Theatre December 18, 2020

Our business, like many businesses, was totally dependent on sales. At first we thought our customers, who were distributors, retailers and the general public, would be swayed by superior features and benefits, and, to a degree, they were. But when our sales really began to take off was when we […]